NO PURCHASE OR PAYMENT NECESSARY. A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF WINNING. VOID WHERE PROHIBITED BY LAW.

BY SUBMITTING AN ENTRY INTO THIS CONTEST, THE ENTRANT HEREBY ACKNOWLEDGES AND AGREES THAT IN THE EVENT THE ENTRANT IS SELECTED AS A GRAND PRIZE WINNER, THE PHOTO OR VIDEO SUBMITTED, AND THEIR LIKENESS, WILL BE FEATURED ON THE VIRTUAL “PURRFECT CHOICE AWARDS” DEBUTING ON INTERNATIONAL CAT DAY.

BY ENTERING THE CONTEST, EACH ENTRANT AGREES TO THESE OFFICIAL RULES.

1. Eligibility:  The Purrfect Choice Awards Contest (the "Contest") is open only to legal residents of the 50 United States and District of Columbia who are 18 years or older (or 19 for residents of AL or NE). Void where prohibited by law. No purchase necessary to enter the Contest. Employees of Merrick Pet Care, Inc., Nestlé Purina Pet Care Company, Brandmovers, Inc., (collectively, the "Released Parties”), and any of their respective affiliates, subsidiaries, advertising agencies, or any other company or individual involved with the design, production execution or distribution of the Contest and their immediate family (spouse, parents and step-parents, siblings and step-siblings, and children and step-children) and household members of each such employee are not eligible to enter or win. The Contest is subject to all applicable federal, state and local laws and regulations. Participation constitutes entrant's full and unconditional agreement to these Official Rules and Sponsor's decisions, which are final and binding in all matters related to the Contest. Winning a prize is contingent upon fulfilling all requirements set forth herein.
2. Sponsor:  Nestlé Purina Pet Care Company., 1 Checkerboard Square, St. Louis, MO 63164
   Administrator: Brandmovers, Inc.,1519 Carroll Dr. NW, Atlanta, GA 30318.
3. Contest Periods: The Contest consists of the following four (4) time periods:
   1. The Entry Period will begin on June 15, 2026, at 12:00:00 AM Central Time (“CT”) and end July 5, 2026, at 11:59:59 PM CT (the “Entry Period”).
   2. The Finalist Judging Period will begin on July 6, 2026, and end on July 12, 2026 (“Finalist Judging Period”).
   3. The Popular Voting Period will begin on July 13, 2026, at 12:00:00 AM CT and end on July 31, 2026, at 11:59:59 PM CT (“Popular Voting Period”).
   4. The Winner Announcement Period will be August 8, 2026, beginning at 12:00:00 AM CT and ending at 11:59:59 PM CT (“Winner Announcement Period”).
4. How to Enter: To enter, during the Entry Period, visit purrfectbistro.com/Awards (“Website”) and complete the entry form, upload a photo or video of your cat (the “Submission”), and select the category from the dropdown menu on the Website, as listed below (each, a “Category” or collectively, “Categories”), that best fits with your Submission.
   
   Categories: 
   1. Purrfectly Playful – for the cat who turns everything into a toy and never runs out of energy.
   2. Best Cat Space – for the cat whose environment is as purrfectly particular as they are.
   3. Best Cat Napper – for the cat who elevates sleeping to a pro-level sport.
   4. Conversation Companion – for the cat who has something to say and makes sure you hear it.
   5. Work From Home Boss – for the cat who runs every meeting from your keyboard.
   6. Foodie of the Year – for the cat with a refined palate who knows exactly what belongs in their bowl.
   7. All Categories/Unspecified – Sponsor will determine which Category to put the Submission under
   Limit one (1) cat per Submission, and one (1) Submission per entrant per Category, during the entire Entry Period (for a maximum of six (6) Submissions per person). Upon submitting a Submission, the entrant will receive one (1) entry into the Contest, in the Category they have selected during the entry process (unless the entrant selects the “All Categories/Unspecified” Category in which Sponsor will select the Category the entrant’s Submission will be entered into. All Submissions must be received by 11:59:59 PM CT on July 5, 2026, to be eligible for the Contest.
5. Submissions. All Submissions must abide by the following Submission Guidelines, Submission Requirements and Submission Content Restrictions, or will be forfeited in their entirety.
   
   Submission Guidelines:
   1. The cat featured in the Submission must belong to the entrant submitting the Submission.
   2. Submission may not depict a cat in an unsafe situation.
   3. The Submission may not be captured by a hired or professional photographer or generated by Artificial Intelligence (AI).
   4. For a photo Submission, the photo must be a PNG, GIF, JPG OR JPEG file format with a maximum of 5 MB per photo.
   5. For a video Submission, the video must be a MP4, MOV or OGG file format, between 15 and 30 seconds long, with a maximum of 100 MB per video.
   6. For a video Submission, the video may not include any music.
   Submission Entry Requirements
   1. Entrants agree and understand that Submission will be made available to the public, including without limitation, posting on the Internet and may appear in Sponsor’s advertising and marketing materials. Whether or not a Submission is published on the Internet, Sponsor does not covenant or guarantee any confidentiality with respect to any Submissions.
   2. The Submission must not have been submitted previously in any Contest of any kind or exhibited or displayed publicly (i.e., disclosed beyond your immediate circle of friends and family) through any means previously.
   3. Submission must be an original creation of the submitting entrant which is under no restriction, contractual or otherwise; or that will prevent Sponsor's use of the Submission. The Submission must be free of any and all liens, encumbrances and claims of third parties. Entrant acknowledges, agrees and warrants that, nothing in the Submission infringes on any copyrights, confidential information, trade secrets or trademarks belonging to any person or entity other than the Submission absent a suitable license, clearance or permission agreement (proof of which may be required upon Sponsor’s request), or violates any person's rights of privacy or publicity and that all necessary releases and permissions have been secured. Entrant agrees to indemnify and hold harmless each of the Released Parties and their respective parent, subsidiaries, and affiliates and each of their respective officers, directors and employees, from and against any and all claims, demands, damages, costs, liabilities and causes of action of whatsoever nature that are based upon or arise out of any breach by entrant of these Official Rules or the warranties and representations made by entrant in this paragraph. Modifying, enhancing or altering a third party's pre-existing work does not qualify as the entrant's original creation.
   4. By uploading the Submission, entrant agrees, for zero compensation, to grant to Sponsor all intellectual property rights in the Submission and each of its constituent parts, which rights include, without limitation, the Sponsor's right to edit, publish, make available to the public and/or reproduce the Submission (or parts thereof) through any media available at any time during, or after, the Contest Period on any related websites, in any promotional materials, whether related or unrelated to the Contest, and at any other location, whether physical or online, that Sponsor, in its sole discretion, deems appropriate and necessary for the operation and promotion of this Contest. In addition, entrant warrants that any so called "moral rights'' in the Submission have been waived and entrant acknowledges and agrees that Sponsor may use any ideas from any Submission, whether or not entrant has been awarded a prize in connection with any such Submission, or other materials. Entrant agrees to release, defend, indemnify and hold harmless each of Released Parties, and each of their parent, subsidiaries, and affiliates and each of their respective owners, employees, directors, officers, agents, and subcontractors from all claims, demands, and causes of action of any nature whatsoever which entrant or entrant's heirs, representatives, executors, administrators, or any other persons acting on entrant’s behalf or on behalf of entrant’s estate, have or may have by reason of: (i) Sponsor's exercise of any rights granted by entrant in this paragraph; (ii) claims based on violation of any right of publicity or rights of personality, infringement of copyright or trademark, libel, slander, defamation, invasion of privacy, loss of earnings or potential earnings in connection with Sponsor's use of the Submission and any portion thereof, or the likeness of any natural person therein.
   5. Entrants are responsible for securing necessary permissions, talent and location releases, and licenses for any visual material contained in the Submission.
   Submission Content Restrictions
   Submissions must not contain material that:
   1. Violates or infringes another's rights, including without limitation, privacy, publicity or intellectual property rights, or that constitutes copyright infringement (including, but not limited to, unlicensed music).
   2. Contains material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation or age.
   3. Contains any unacceptable clothing or adornments or displays any commercial/corporate advertising other than that of Sponsor (including but not limited to corporate logos, brand names, trademarks, slogans, political, personal and religious statements).
   4. In the event a Submission does contain corporate logos, brand names, trademarks, slogans, political, personal and religious statements. Sponsor has the sole option and right to, in its sole discretion, edit or modify the Submission in any manner Sponsor feels may be necessary in order to allow the Submission to be included in the Contest.
   5. Contains indecent or unsafe behavior or situations, profanities or obscenities, including but not limited to nudity, or pornography, or is otherwise inappropriate, indecent, profane, obscene, hateful, tortuous, slanderous or libelous.
   6. References persons without their written permission.
   7. Disparages any persons or organizations.
   8. Includes threats to any person, place, business, or group.
   9. Is unlawful, in violation of or contrary to all applicable federal, state, or local laws and regulations.
   Failure of any Submission to comply with the above “Submission Guidelines,” “Submission Requirements," and "Submission Content Restrictions," as determined by Sponsor and Administrator, in their sole discretion, may result in disqualification of entry. Without limitation, Sponsor reserves the right in its sole discretion to disqualify any Submission that, in their sole opinion, refers, depicts or in any way reflects negatively upon the Sponsor, its products or services, the Contest or any other person or entity, does not comply with these Official Rules or if Sponsor or Administrator receive a notification about any potential infringements or breaches of law or any other reason set forth herein. All Submissions shall become the exclusive property of Sponsor and will not be returned. Submissions must be suitable for presentation in a public forum, in sole determination of Sponsor.
6. Judging Criteria & Popular Voting: 
   1. How Finalists are Determined: During the Finalist Judging Period, all eligible Submissions per Category that are received during the Entry Period will be judged by an independent judging panel (“Judges”) using the following judging criteria and percentages (collectively the “Judging Criteria”):
      • Alignment with Category’s Theme - 45%
      • Creativity & Originality - 30%
      • Cat Personality Depicted in the Submission - 25%
      The top three (3) Submissions with the highest score in each Category using the Judging Criteria will each be deemed a Finalist, for a total of 18 Finalists in this Contest. In the event of a tie, the Submission with the highest score in the “Alignment with Category’s Theme” criteria will be deemed the winning Submission from among any tying Submissions in the applicable Category.
      
      Each Finalist will be notified via email by Sponsor or Administrator by July 12, 2026.
   2. How the Winners Are Determined:  The eighteen (18) confirmed Finalists, three (3) from each Category, will each be posted on the Website during the Popular Voting Period, where members of the general public who are 13 years of age or older can cast one (1) vote per day per Category for their favorite Submission in that Category, using the voting mechanism on the Website (the “Popular Vote”). All Popular Votes must be cast by 11:59:59 PM CT on July 31, 2026, to be counted as a valid Popular Vote.
   3. The one (1) Finalist who receives the most Popular Votes during the Popular Voting Period per Category will be deemed the winner for that Category. In the event of a tie, the Finalist who had a higher score during the Finalist Voting Period will be deemed the winner from among any tying Finalists from the Popular Voting Period.
   4. One (1) Grand Prize winner will be selected from the (18) confirmed Finalists by representatives of the Merrick Purrfect Bistro brand.
   Votes generated by script, macro or other automated means will be disqualified. No one may offer to sell votes (or offer to be paid, whether in currency, in kind or other form of compensation, for votes). The use of automated or third-party software or Website to participate in the Popular Vote process is prohibited. Sponsor or Administrator in their sole discretion reserves the right to disqualify any Popular Vote cast or entries associated with such Popular Votes in violation of these restrictions.
7. Winner Notifications: The potential winners will be notified by Sponsor or Administrator during the Winner Announcement Period, via email (each, a “Prize Notification”), and each potential winner must reply to the Prize Notification message in order to verify their eligibility and confirm their contact information within 72 hours from the time the Prize Notification is sent. Neither Sponsor nor Administrator are responsible for any Prize Notification that goes unanswered or unopened for any reason, including but not limited to technical glitches, misdirection, is found to be undeliverable, or not is otherwise not received by any potential winner for any reason.
   
   In the event the Winner Notification goes unanswered within 72 hours of the initial Prize Notification being sent, that potential Prize winner will forfeit their right to the Prize, at Sponsor’s sole discretion, and the alternate prize winner will be selected by representatives of the Merrick Purrfect Bistro brand from eligible category entrants.. In the event Sponsor or Administrator are unable to reach the alternate winner using the same Prize Notification process set forth above, that potential alternate winner will forfeit their right to the Prize, at Sponsor’s sole discretion. This process will continue until Sponsor/Administrator have exhausted three (3) rounds of alternates for any specific Category, and then in such an event, that Prize will not be awarded.
   
   Upon Sponsor or Administrator’s receipt of the Winner Notification’s response within the timeframe specified above, each Prize winner’s Submission will be featured on a the virtual “Purrfect Choice Awards” debuting on International Cat Day, in addition to receive the Grand Prize.
8. Prizes: 
   One (1) Grand Prize –A Bistro Box, Cat House, trophy and six (6) month supply of Purrfect Bistro dry food, wet food and treats. ARV: $1,900..00.
   
   Six (6) First Prizes  – A Bistro Box , trophy and a one (1) monthly supply of Purrfect Bistro dry food, wet food and treats. ARV: $700.00 each.
   
   The total ARV of all prizes is $6,100.00. All local, state and federal taxes associated with the prizes are the winners’ sole responsibility.
   
   Prizes are not transferable and not substitutable, except that Sponsor may substitute the prize, or portion thereof, for one of equal or greater value at Sponsor’s sole discretion for any reason. Prizes consist of only those items specifically listed as part of the Prize. Winners are solely responsible for paying all applicable local, state and federal taxes, including any applicable income taxes, associated with accepting their Prize. Winners may be required to sign a Liability and/or Publicity release (where legal) (collectively “Prize Releases”), prior to issuance of any Prize
9. Claiming the Prizes:  In order to collect a Prize, each potential winner will be required to verify their mailing address via the Winner Notification process set forth in Official Rules Section #7 and provide the completed and signed Prize Release documents to Sponsor or Administrator, if required, within seven (7) days of the day the Prize Release documents are sent to the winner. Upon receipt of the completed and signed Prize Release documents, Sponsor or Administrator will mail the Prize to the winner. In the event the potential winner fails to provide the required Prize Release documents within the timeframe provided by Sponsor, they will forfeit their right to the Grand Prize. Sponsor is not responsible for lost, late, delayed, damaged, stolen, mutilated, misdirected, or technical glitches associated with the mailing of any Grand Prize. All returned Grand Prizes remain the property of Sponsor.
10. Participation Conditions/Release/Consent to use Likeness: By participating, each entrant agrees to: (a) comply with and be bound by these Official Rules and the decisions of the Sponsor which are binding and final in all matters relating to this Contest; (b) release and hold harmless the Released Parties from and against any and all claims, expenses, and liability, including, but not limited to, negligence and damages of any kind to persons and property, including, but not limited to, invasion of privacy (under appropriation, intrusion, public disclosure of private facts, false light in the public eye or other legal theory), defamation, slander, libel, violation of right of publicity, infringement of trademark, copyright or other intellectual property rights, property damage, or death or personal injury arising out of or relating to a participant's participation in this Contest, and acceptance or use or misuse of prize; (c) indemnify, defend and hold harmless the Released Parties from and against any and all claims, expenses, and liabilities (including reasonable attorney’s fees) arising out of or relating to an entrant's participation in the Contest and/or entrant's acceptance, use or misuse of prize; and (d) allow Sponsor’s use for promotional purposes of his/her likeness, voice and/or address (city/state) without any additional compensation.
11. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, for any reason whatsoever, including, without limitation, fire, flood, natural or man-made pandemic or epidemic of health or other means, earthquake, explosion, labor dispute or strike, act of God or public enemy, satellite or equipment failure, riot or civil disturbance, terrorist threat or activity, war (declared or undeclared) or any federal state or local government law, order, or regulation, public health crisis, order of any court or jurisdiction or if any fraud, technical failures or any other factor beyond Sponsor's reasonable control impairs the integrity or proper functioning of the Contest, as determined by Sponsor in its sole discretion. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the participation process or the operation of the Contest or to be acting in violation of these Official Rules or any other Contest or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Only the type and quantity of prize described in these Official Rules will be awarded. The invalidity or unenforceability of any provision of these rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein. Sponsor's failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
12. Limitations of Liability: The Released Parties as set forth above are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrants, printing errors or by any of the equipment or programming associated with or utilized in the Contest; (2) technical failures of any kind, including, but not limited, to malfunctions, interruptions or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the participation process or the Contest; (4) technical or human error which may occur in the administration of the Contest or the processing of phone calls; or (5) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant's participation in the Contest or receipt or use or misuse of any Prize.
13. Privacy Policies and Data Collections: Information provided by you for this Contest on the entry form, including your Submission, is subject to Administrator’s Privacy Policy: https://www.brandmovers.com/legal/privacy; or Sponsor’s privacy policy: https://www.merrickpetcare.com/privacy-policy as applicable. By entering this Contest, each entrant agrees that the Sponsor and/or Administrator has the right to contact the entrant by phone, direct message, or email accounts provided on the Entry Form to administer and fulfill this Contest.
14. Disputes/Governing Law: Entrants agree that: (i) any and all disputes, claims and causes of action arising out of or connected with this Contest, other than those concerning the administration of the Contest or the determination of winners or for any disputes arising from the loss or injury from or in connection with receiving the Prize, shall be resolved individually, without resort to any form of class action; (ii) any disputes arising out of these Official Rules (except for any disputes arising from the loss or injury from the use of Prizes) shall be submitted to final, binding arbitration conducted in Texas under the Arbitration Rules and Procedures of the Judicial Arbitration and Mediation Services Inc. before a single, neutral arbitrator who is a former or retired Texas state or federal court judge with experience in entertainment matters who shall follow Texas law and the Federal Rules of Evidence and have no authority to award punitive damages. Either party may enforce a final arbitration award in any court of competent jurisdiction in Texas, including an award of costs, fees and expenses incurred in enforcing the award. Notwithstanding the foregoing, Released Parties shall be entitled to seek injunctive relief (unless otherwise precluded by any other provision of these Official Rules) in the state and federal courts of Texas. Any dispute or portion thereof, or any claim for a particular form of relief (not otherwise precluded by any other provision of these Official Rules), that may not be arbitrated pursuant to applicable state or federal law may be heard only in a court of competent jurisdiction in Texas; (iii) any and all claims, judgments and awards shall be limited to actual out-of- pocket costs incurred, including costs associated with entering this Contest, but in no event attorneys' fees; and (iv) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out- of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. SOME JURISDICTIONS DO NOT ALLOW THE LIMITATIONS OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE MAY NOT APPLY TO YOU. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Contest, shall be governed by, and construed in accordance with, the laws of the State of Texas, without giving effect to any choice of law or conflict of law rules (whether of the State of Texas or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Texas.
15. Contest Winners: For the Contest winners’ names (available after August 8, 2026), send a hand-printed, self- addressed, stamped envelope to: Winners List, Merrick The Purrfect Choice Awards Contest Winners List, 90 Creekview Trail Clayton, GA 30525, to be received by August 15, 2026.
16. Official Rules:  For a copy of these Official Rules see the Website through August 8, 2026, or send a hand-printed, self-addressed, stamped envelope to by August 29, 2026: Official Rules – Merrick The Purrfect Choice Awards Contest Rules, c/o Brandmovers, Inc., 90 Creekview Trail Clayton, GA 30525.

ABBREVIATED RULES
NO PURCHASE NECESSARY TO ENTER OR WIN.  The Purrfect Choice Awards Contest is open only to legal residents of the 50 U.S. and DC, 18 years or older (or 19 for residents of AL & NE). Enter at purrfectbistro.com/Awards from June 15, 2026, at 12:00:00 AM CT and ends July 5, 2026, at 11:59:59 PM CT. Subject to official rules at purrfectbistro.com/Awards. Void where prohibited by law. Sponsor: Nestlé Purina Pet Care Company, 1 Checkerboard Square, St. Louis, MO 63164.